Europe faces an inactivity epidemic and we need to act now. Together, we can inspire citizens everywhere to get more active in the outdoors. #ItsGreatOutThere has already reached millions of people with positive messages, but collectively, we can transform this major campaign into a huge movement that changes lives across Europe.

With your help, the It’s Great Out There Coalition can inspire generations of Europeans to embrace the outdoors. So join us now.

Playing a key role in #ItsGreatOutThere is simple:

01. Sign up as a member of the It’s Great Out There Coalition

02. Make #ItsGreatOutThere part of your marketing activity

  • Add the #ItsGreatOutThere hashtag and branding to your existing outdoor events, your brand material and channels
  • Organise your own #ItsGreatOutThere events and promote them – events organised by Full Members will be actively promoted through the coalition’s own channels
  • Share news about other #ItsGreatOutThere campaign events.

The coalition’s combined communications activity has already reached tens of millions of European citizens – your company can be part of that.

Please join us now.