Getting Europe
Active Outdoors

Inspiring individuals and communities to explore the outdoors
safely and responsibly, one activity day at a time.

Photo by Hej Främling

Welcome to the It’s Great Out There Coalition

Our Impact

The It’s Great Out There Coalition is a not-for-profit collaboration on a European level launched by the outdoor industry in 2017 to increase public awareness of the benefits and positive impact of outdoor activities for individuals and for society.



We motivate people to get active outdoors responsibly

Here you can find inspiring stories from other users, tips, tricks and ideas that will motivate you for your next outdoor adventure. Because it’s great out there!

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We advocate for responsible, well-managed outdoor activity and green space

It’s great out there supports extraordinary projects with strong partners who want to be present. Present where they are really needed. We work Europe-wide to inspire and promote outdoor activities.

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We activate people by supporting deserving outdoor projects with grants

The Coalition provides funding to deserving projects aimed at getting people active outdoors responsibly through the #itsgreatoutthere grants.

Any organisation can apply for an #itsgreatoutthere grant. The grants will be given to non-profit initiatives which have primarily been developed to take new participants into the outdoors.

How to apply for a grant

What we’ve been up to lately?

Aiming for a greener approach to outdoor activities and sport

One of the trickier tasks for everyone involved in the #itsgreatoutthere campaign is achieving our overarching objective of getting more people active in nature, while doing so in a responsible and genuinely sustainable way. We work closely with our colleagues at the European Outdoor Conservation Association (EOCA), so are acutely

Charity campaign walks to success by funding free boots for 1,000 kids

A North East England based charity will donate more than 1,000 pairs of walking boots to children following the success of its first fundraising campaign. People from across the region have taken part in The Big Smile, a series of 50 charity walks, organised by the Walk and Talk Trust

Latest #itsgreatoutthere grants will deliver thousands of days of outdoor activities

Grass roots projects around Europe are set to deliver thousands of days of outdoor activities after securing support from the It’s Great Out There Coalition. In the latest round of #itsgreatoutthere grants, seven non-profit initiatives will receive between €1,000 and €5,000, which will help them to deliver almost 2,000 ‘Outdoor

About the first round of 2021 #itsgreatoutthere grants

The following seven projects have been awarded #itsgreatoutthere grants of between €1,000 and €5,000: Outdoor Days for Women Beginners (Taivasalla Outdoor Club, Finland). “Our wish is to organise an outdoor day event for 10-15 women, who describe themselves as novice outdoor people with a strong motivation to learn more about
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How you can support us?

The Coalition raises funds to get Europe active outdoors through Outdoor Activity Days, days of physical activity in nature organised through the #itsgreatoutthere grants programme.

Every €40 raised, equals one person spending one day out in nature, learning about the benefits of outdoor activity for physical and mental health, learning how to spend time outdoors responsibly.

Let’s make a difference and get Europe active outdoors!

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Who is supporting us already?